Experience the Future of Tolling at
IBTTA Tech Summit
Welcome to the GoCarma smartphone tolling experience! As an IBTTA Tech Summit attendee, you’re among the first to try our innovative toll collection technology that works without physical infrastructure.
Win big prizes.
Every trip between downtown Dallas and the airport, both DFW and DAL, automatically enters you in our prize drawing.
Travel with another GoCarma user and get 5X entries!
How it works.
Smartphone Tolling Made Simple.
GoCarma works just like a toll tag but with one major difference—no roadside infrastructure needed! Here's how to experience it:
Download and Setup
Complete your account setup (takes just a minute).
Travel to DFW or Lovefield
As you travel to the airport, take either I-35W or Dallas North Tollway.
Already have the GoCarma app?
Check your Transaction
Shortly after reaching your destination, open your app to see your toll transaction
Message our support team through the app and we'll ensure you're signed up for the IBTTA Tech Summit exclusive Smartphone Tolling Demo.
Real innovation in action.
Hands-free activation
GoCarma activates when you drive on a toll road, even if the app is fully closed on your phone. No hardware, no hassle, no distraction.
No roadside technology. No driver distraction. No unnecessary GPS tracking. No battery drain. No toll tag. No distribution. No delay. No license-plate look-up fees.
Vehicle confirmation
The app automatically confirms your vehicle ID through Bluetooth, making the process seamless and accurate.
This can help improve the performance of any video tolling facility by reducing the number of failed transactions that require human image review.
Transaction display
Transactions are processed in real time with seamless API integration, eliminating delays and ensuring smooth operation.
We process transactions at a fraction of the cost, and in a fraction of the time, of roadside toll systems - with improved transparency and communications.
Next-generation privacy preservation
✓ In-app privacy center
✓ App activates along certain roads only
✓ App activates during certain hours only
✓ Transparent access to stored GPS data
✓ No unnecessary data collection
✓ No sharing of personal data
✓ User control of app permissions and preferences
✓ Access, modification and erasure of personal data
✓ Data hosted on AWS servers in the U.S. only
✓ SOC2 Certification
Universal
interoperability.
The GoCarma app works like a toll tag but better—it's fully interoperable across any region and automatically verifies vehicles through smartphone technology, integrating with existing tolling facilities via seamless APIs.
Connect with us.
Interested in bringing GoCarma to your region for smartphone tolling, congestion pricing, road user charging, HOV verification, or personalized driver discounts? Email us at team@gocarma.com.
“I can’t speak highly enough about working with Carma. The company understands the industry and offers unrivaled partnership.”
— Dan Lamers, Senior Program Manager, Transportation Planning, NCTCOG ”
Celebrating proven success in Dallas-Fort Worth
With more than 85,000 commuters in Dallas-Fort Worth using GoCarma, we’ve been able to demonstrate a new approach to tolling that benefits agencies and customers.
Drivers have benefited from 3 million HOV toll discounts across the 120-mile network of TEXpress Lanes during weekday peak periods, while our government partners have been able to reduce HOV violations from 40% to less than 2%.
We’ve also recently started offering traffic-mitigating behavioral incentives such as peak period avoidance, route diversion, delayed departures and teleworking.
Our Partners
